Energy

Fragmented demand across geographies, weak GTM, sourcing mispriced against the market.

Redesigned sourcing strategy, restructured the sales model around end-use segments, set pricing discipline by channel.

Positioned the business for a multi-hundred-million-dollar growth path with a credible 24-month roadmap.

Legacy contract structures were misaligned with merchant pricing dynamics and industrial demand patterns.

Built a portfolio model across long-term, merchant, and spot, then aligned sales coverage to end-use clusters.

Clear pricing architecture and a defensible margin corridor across cycles.